Contractors’ Warehouse —
Associate Manager, Paid Search
Location – Atlanta, GA
Job ID – Req129549
Category – Marketing
Apply By – Applications are accepted on an ongoing basis
Location – Atlanta, GA
Job ID – Req129549
Category – Marketing
Company Overview
What’s the best place we’ve ever built? The place where we work. At Home Depot, our goal is to provide the highest level of service, the broadest selection of products, and the most competitive prices. As the world’s largest home improvement specialty retailer, we operate more than 2,200 retail stores across North America. And each of our associates are focused one thing — helping our customers build and improve their homes, businesses, and ultimately their lives.
Position Purpose:
As a Paid Search Associate Manager at The Home Depot, you will be responsible for executing and optimizing Paid Search investments across Google, Bing and other biddable media platforms. The Paid Search Associate Manager will work cross-functionally with Category Marketing, Vendor Partner Managers and other internal stakeholders to understand business objectives and oversee the development and execution of best-in-class Paid Search strategies that surpass expectations.
Key Responsibilities:
- 45% Campaign Management – Manage some components of addressable channel campaigns directly, implementing larger strategy into each plan, including bidding, targeting, channel unit/ad creation, etc. with autonomy; Help to develop and support test & learn agendas; Track and ensure channel performance standards are met or exceeded
- 40% Channel Management – Support omni-channel planning, buying/activating and reporting for all programs and campaigns with autonomy, ensuring larger strategy is implemented as part of each program and/or campaign; Involved in agency and partner management and integration into workflows
- 15% Organizational Alignment – Build relationships and handle communications and feedback loops with key internal and external stakeholders, including channel and platform partners, agencies, etc; Ensure best practices are utilized/shared; Act as an informal leader and mentor within the channel organization
Direct Manager/Direct Reports:
- This position typically reports to Manager of Media
- This position has 0 Direct Reports
Physical Requirements:
- Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.
Working Conditions:
- Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.
Minimum Qualifications:
- Must be eighteen years of age or older.
- Must be legally permitted to work in the United States.
Preferred Qualifications:
– Hands-on Paid Search experience managing large budgets and multiple stakeholders
– Proficiency in Google/Microsoft Editor and SA360 for bulk changes
– Mastery of budget pacing and bid strategies
-Availability of check-ins and optimizations during key holiday periods
– Demonstrated proficiency in Google Ads and Bing Ads paid management platforms
– Understanding of 3rd party tracking and serving technology related to SEM (Search Ads 360 DoubleClick, Skai/Kenshoo, Marin, Adobe, etc)
– Active Google Ads, Bing/Microsoft Ads, SA360, Skai/Kenshoo or Marin Certifications preferred
– Possess a basic understanding of all digital media disciplines
– Strong project management and multi-tasking skills are a must
– Strong analytical and problem-solving skills, identifying trends and story telling.
– Detail oriented with strong attention to project management and follow-through
– Excellent presentation and analytical skills
– Exemplary written and oral communication skills
– Expert-level Excel and strong PowerPoint (PPT) skills
– Previous media agency experience preferred
– Must be a team player willing to provide support where needed with projects and planning
Minimum Education:
- The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study related to the job.
Minimum Years of Work Experience:
- 3
Competencies:
- Action Oriented
- Collaborates
- Drives Engagement
- Communicates Effectively
- Customer Focus
- Drives Results
- Manages Conflict
Location – Atlanta, GA
Job ID – Req129549
Category – Marketing
Role Overview
Position Purpose:
As a Paid Search Associate Manager at The Home Depot, you will be responsible for executing and optimizing Paid Search investments across Google, Bing and other biddable media platforms. The Paid Search Associate Manager will work cross-functionally with Category Marketing, Vendor Partner Managers and other internal stakeholders to understand business objectives and oversee the development and execution of best-in-class Paid Search strategies that surpass expectations.
Key Responsibilities:
- 45% Campaign Management – Manage some components of addressable channel campaigns directly, implementing larger strategy into each plan, including bidding, targeting, channel unit/ad creation, etc. with autonomy; Help to develop and support test & learn agendas; Track and ensure channel performance standards are met or exceeded
- 40% Channel Management – Support omni-channel planning, buying/activating and reporting for all programs and campaigns with autonomy, ensuring larger strategy is implemented as part of each program and/or campaign; Involved in agency and partner management and integration into workflows
- 15% Organizational Alignment – Build relationships and handle communications and feedback loops with key internal and external stakeholders, including channel and platform partners, agencies, etc; Ensure best practices are utilized/shared; Act as an informal leader and mentor within the channel organization
Direct Manager/Direct Reports:
- This position typically reports to Manager of Media
- This position has 0 Direct Reports
Physical Requirements:
- Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.
Working Conditions:
- Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.
Minimum Qualifications:
- Must be eighteen years of age or older.
- Must be legally permitted to work in the United States.
Preferred Qualifications:
– Hands-on Paid Search experience managing large budgets and multiple stakeholders
– Proficiency in Google/Microsoft Editor and SA360 for bulk changes
– Mastery of budget pacing and bid strategies
-Availability of check-ins and optimizations during key holiday periods
– Demonstrated proficiency in Google Ads and Bing Ads paid management platforms
– Understanding of 3rd party tracking and serving technology related to SEM (Search Ads 360 DoubleClick, Skai/Kenshoo, Marin, Adobe, etc)
– Active Google Ads, Bing/Microsoft Ads, SA360, Skai/Kenshoo or Marin Certifications preferred
– Possess a basic understanding of all digital media disciplines
– Strong project management and multi-tasking skills are a must
– Strong analytical and problem-solving skills, identifying trends and story telling.
– Detail oriented with strong attention to project management and follow-through
– Excellent presentation and analytical skills
– Exemplary written and oral communication skills
– Expert-level Excel and strong PowerPoint (PPT) skills
– Previous media agency experience preferred
– Must be a team player willing to provide support where needed with projects and planning
Minimum Education:
- The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study related to the job.
Minimum Years of Work Experience:
- 3
Competencies:
- Action Oriented
- Collaborates
- Drives Engagement
- Communicates Effectively
- Customer Focus
- Drives Results
- Manages Conflict
Hybrid – An associate in a hybrid role blends in-office and remote/virtual working to complete their job duties. An associate may be required to work from a designated Home Depot location on some days, and may work from a virtual/remote location on others. We also refer to this as location – flex.
Work From Home – Location Specific – An associate in this role primarily works from home but is assigned a THD location and is periodically required to report to their in-office location. Associates must live within the same state and within a commutable distance of their assigned THD location.
Learn more about our 4 different work locations. Additional information will be provided during the application process.
As part of the application process for this role, there will be an on-line assessment. The assessment usually takes about 17 minutes to complete. You will be directed to the assessment link immediately after submitting your application. Once you click on the link, you will need to complete it within 72 hours after starting it. You may stop and restart the assessment as many times as you like within the 72-hour time frame.
During the assessment, we’ll ask you questions about your approach to work and various work-related situations. The questions are based on characteristics that are related to performing successfully in hourly roles at The Home Depot, including:
- Professional Experience
- Learning Potential
- Responsibility
- Customer Focus
If you have a disability and would like to request an accommodation related to the assessment, or you would like to obtain more information about the assessment, click here to learn more.
Store Location
9090
2455 PACES FERRY RD
Atlanta, GA
Once you’ve applied, please come back and apply for other jobs at this store and any store near you.
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